Thursday, August 16, 2018

Nike Zoom Kobe 1 Protro

Nike finally helped Kobe launch his new series, called Protro. The short name of Performance Retro is to re-enter the shoes that Kobe passed through before, and then improve it, add it to the latest technology, and re-launch it. market.

Kobe recalled that when Nike asked him to re-encertain the shoes he had worn before, he felt that this method of tribute always felt uncomfortable and felt that this method did not conform to his own character. Black Mamba should be radical and aggressive. So in the end Kobe raised the idea of ​​Protro.

In fact, after Kobe’s retirement, many people are waiting to see how Nike handles his shoes. There are two directions that Nike needs to deal with. One is that many fans around the world want to buy his previous shoes. Big business opportunities, this Nike certainly knows, on the other hand, in the current NBA, there are actually many stars wearing Kobe's latest shoes, they admire Kobe, do not mind Kobe Bryant shoes. If it is just a simple re-enactment, there should be a lot of people worried about whether he will reduce the allocation. However, if you just use Kobe’s name and continue to launch the actual shoes, there is no Kobe’s aura, will the shoes be sold well?

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Although I don't know if it is Kobe's idea or Nike's idea, the emergence of Pro directly solves these two problems. The first Protro planned product, Nike Zoom Kobe 1 Protro, can predict this plan from the current market reaction. It is successful. Friends who like old-fashioned shoes will not mind Nike treating old shoes like this.

However, this shoe has been added with the latest sneaker technology, and can also be used in actual combat, NBA star DeMar DeRozan has put it on to play. Can't help but say that this trick is really good. Nike has used the trend brand Undftd, and the first wave of the Nike Zoom Kobe 1 Protro, it seems that it should not be easy to buy shoes.

Fashion is ever-changing, only the fashion of the sneakers is always the same. The shoes that have been bought crazy 30 years ago are still the same after 30 years. It is still difficult to buy the same shoes. This is a sneaker With. If Protro is in the Kobe series and has a very good market reaction, it can be predicted that Nike will use this plan on other shoes. I really look forward to how Nike will make Protro get better.

Brain holes openly think, if, if the future Jordan is on behalf of the 33rd generation, Air Jordan 33, is exactly the same as Air Jordan III, is it very interesting?

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